Strategic partnership
Rockwell Automation joins PTC
Rockwell Automation is investing EUR 1 billion in PTC, a provider of IoT and augmented reality software. The aim of the partnership is to combine the technologies.
As part of the strategic partnership agreement, Blake Moret, Chairman and CEO of Rockwell Automation, will also join PTC 's Board of Directors upon closing of the equity transaction.
The partnership also includes technical collaboration between the organizations and joint global go-to-market initiatives. To this end, the companies have agreed to align their respective technologies and combine PTC's 'ThingWorx IoT', 'Kepware Industrial Connectivity' and 'Vuforia Augmented Reality' platforms with Rockwell Automation's 'FactoryTalk MES', 'FactoryTalk Analytics' and 'Industrial Automation' platforms. The goal: to achieve increased productivity and plant efficiency, reduced operational risk and improved system interoperability.
Voices on the partnership
"This strategic alliance between PTC, provider of IoT and augmented reality, and Rockwell Automation, provider of industrial automation and information solutions, will provide the industry with the most comprehensive integrated suite of best-in-class technologies," said Jim Heppelmann, President and CEO of PTC.
"As IT and OT merge, the alignment between our companies comes naturally. Together, we offer the most comprehensive and flexible IoT offering in the industrial space. Our investment in PTC reflects our confidence in the partnership and the significant potential we expect for both companies as we work together to profitably grow subscription revenue," said Blake Moret, Chairman and CEO of Rockwell Automation.












