Artificial intelligence / BVDW"Ethics is becoming a competitive factor"
72% of German citizens prefer to buy digital products or services that are designed in such a way that they follow ethical principles when making decisions. This is one of the findings of the latest study by the German Digital Industry Association (BVDW).
© BVDW
The parallel survey of BVDW member companies shows that more than half of the companies (55%) consider this to be just as important.