New Regional Sales Director Western Europe appointed

Universal Robots

Inka Krischke, 10.12.2020, 13:51

New Regional Sales Director Western Europe appointed

Since December 1, 2020, Andrea Alboni has headed the Western Europe region for Universal Robots (UR) and, as Regional Sales Director, is responsible for all of the cobot pioneer's activities in Germany, Austria and Switzerland.

Alboni is taking the lead in one of the company's most important sales markets. "My aim for the coming year is to continue to strengthen the Western Europe region and further expand our position in the market. Our partners, customers and all those who are following UR's journey can look forward to an eventful 2021 together," explains Alboni. The experienced sales expert has been with Universal Robots since April 2019 and has driven the commercial development of the core market of Western Europe as Regional Sales Manager. Since July 2020, he has also been responsible for the operational management of the region on an ad interim basis.

In his new position, Alboni intends to further strengthen the partner network. In the coming year, the business focus will continue to be on strengthening small and medium-sized enterprises (SMEs) from various sectors such as pharmaceutical and medical technology, electronics and the food industry. The DACH region, which has a particularly high density of SMEs, plays an important role in the success of the Danish robotics manufacturer.

You might also be interested in

Universal Robots

Practical examples for cobots

Universal Robots (UR) can be found at Motek with a large number of practical applications.

Robotics

German Robotics Association launched

The German Robotics Association was founded in Nuremberg in October 2020. The aim of the association is to promote the use of robot technology, particularly in small and medium-sized companies.

OnRobot

Parallel gripper for the clean room

With the 2FG7, OnRobot presents a gripper that users can also use in cleanrooms without any problems: The electric parallel gripper is IP67-certified and is particularly suitable for the automation of small series or a large number of variants.

Schneider Electric

Material flow automated with mobile robotics

Schneider Electric has implemented a 'MiR500' from Mobile Industrial Robots at its plant in Bukowno, Poland. The autonomous robot autonomously transports finished products between the warehouse and production.

Robotics

Management change at Universal Robots

Teradyne has announced that Jürgen von Hollen, previously President of Universal Robots (UR), will leave the company on December 31, 2020. Von Hollen is seeking a position outside the UR competitive environment.

Now available

The e-paper of the November 11 issue

The e-paper of issue 11 is here. Among other things, you can read about Huawei's position in relation to the company's accusations of spying, why TSN is "a symbol of the standardization of fieldbuses" and how Single Pair Ethernet will change process...

IFR

Germany in 1st place for robots in Europe

With around 221,500 industrial robots, Germany is the most automated economy in the EU - the number increased by 3% (2019). This was reported by the International Federation of Robotics (IFR) with the publication of the World Robotics 2020 yearbook.

Universal Robots

Seeing cobots

Small and medium-sized companies are also successfully opening the door to the future with the help of collaborative robots or cobots. One of the key foundations for this is the seamless interaction between robots and image processing.