Mesago Messe Frankfurt is combining its SPS industry get-together in Nuremberg from November 23 to 25, 2021 with the digital SPS on air. After more than a year of almost exclusively digital formats, the automation industry will once again be able to meet and exchange ideas in person, experience products and solutions live and immerse themselves in the subject matter at the end of November 2021. With the digital addition, a comprehensive program consisting of keynotes, presentations on current automation topics, discussion panels and on-site impressions will be staged simultaneously in the live studio on the exhibition grounds. The involvement of experts at the trade fair enables a wide range of live contributions and expert discussions. This gives international visitors who are unable to travel the opportunity to take part in the trade fair.

SPS on air focuses on current automation topics

Sylke Schulz-Metzner is Head of Division at Mesago Messe Frankfurt and Vice President for SPS.

© Mesago Messe Frankfurt

Specialist presentations, panel discussions, expert interviews or workshops focusing on specific topics - the range of events on offer is diverse and will be available both online and after the trade fair. SPS on air will focus on the key topics of Digital Transformation / Industry 4.0,

Industrial Communication, Safety & Security, New Logistic methods and robot integration, Data driven and intelligent concepts for control and visualization and Use Cases for AI. Mesago thus creates a bridge to the physical PLC. Many of the products, innovations and solutions that visitors can expect to see on site will be presented in a variety of ways on the digital platform.

"Trade fairs are places for building and maintaining business relationships, where personal contacts can be made and products and the diversity of the range can be experienced with all the senses. A digital format cannot completely replace this. However, anyone who is unable to attend SPS in person this year can at least attend SPS 2021 digitally and will hopefully be able to visit us on site again next year," says Sylke Schulz-Metzner, Vice President SPS at Mesago.

Digital visitors, exhibitors and speakers will also have the opportunity to make contact with each other via the various SPS on air channels, ask questions, discuss, or even strengthen relationships and make new ones.