Ongoing travel restrictions for numerous visitors and exhibitor countries led to the decision to cancel electronica 2020 as a presence trade fair.

"Even though an in-person trade fair could have taken place with our protective and hygiene measures, the current developments regarding new travel restrictions in numerous countries have forced us to rethink our planning. We are adapting to this dynamic situation and are now focusing on the virtual format. International exhibitors and visitors are the core of electronica. Under the current Covid-19 conditions, we would not have been able to meet these expectations with an in-person trade fair," explains Falk Senger, Managing Director of Messe München.

This year, electronica will take place virtually.

© Munich Trade Fair

Christoph Stoppok, Head of Components, Mobility & Systems at the German Electrical and Electronic Manufacturers' Association(ZVEI), also supports Messe München's decision:
"The electronics industry with its solutions is one of the big drivers of digitalization. Let's take advantage of the industry's innovative strength and meet virtually this year. Especially now, it is important to promote exchange in the industry in order to regain economic momentum."

electronica virtual

For the electronics industry, the digital format of electronica offers a platform for international industry exchange. The various offerings include virtual exhibition stands to enable exhibitors to address their visitors and customers. The virtual exhibition is rounded off by a digital conference and supporting program on trend topics such as automotive, embedded, IIoT, 5G, medical electronics and smart energy.

Kurt Sievers, CEO of NXP Semiconductors and Chairman of the Advisory Board of electronica, comments: "After reassessing the situation, I consider Messe München's decision to be very appropriate and responsible. We are pleased that electronica virtual now offers a concept for 2020 that enables exhibitors to reach their international customers even during the ongoing difficult pandemic phase. Exhibitors can use the digital platform to present their innovations, find out about industry trends and network efficiently with customers and suppliers."