Schneider Electric has appointed Barbara Frei as the new Executive Vice President of the global Industrial Automation business unit. The manager will take over the position from Peter Herweck, who was appointed CEO of Aveva on May 1.
Having served as Executive Vice President Europe Operations at Schneider Electric since 2019, Barbara Frei will remain a member of the Executive Committee. Based in Zurich, she will report directly to Jean-Pascal Tricoire, Chairman & CEO of Schneider Electric.
Frei joined Schneider Electric in 2016 as Country President Germany and expanded her responsibilities as Zone President DACH the following year. She began her career as a development project manager for motors and drives at ABB Switzerland and subsequently held various management positions within the ABB Group, including regional responsibility as Country Manager for the Czech Republic and Regional Manager for the Mediterranean region in Italy.